Tuesday, April 6, 2010

I'm a Transmedia Producer! Who knew?

According to Deadline Hollywood, the Producers Guild of America voted on and ratified "Transmedia Producer" as a new credit on Monday. The newly minted title acknowledges producers who develop cross-platform storylines in Film, Television, Short Film, Broadband, Publishing, Comics, Animation, and Mobile.

For example, Lost has a series of web videos that are separate but supporting the mainstream TV series. Supernatural also has a series of web videos that is a spin-off of sorts featuring the Ghostfacers, minor characters from the TV show . The producers involved in those series -- and many, many others -- now have a special term for their work.

And, since Josh and I are working on a series (headed by the talented Emmett Furey) which utilizes comics and short web videos to tell the story of Fury of Solace, we can now use the title "Transmedia Producer" to refer to the producer work we do for the series. However, since we aren't getting paid for the gig, we can't yet parlay that into Producers Guild of America.

One step at a time...

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